Fortune Cookie Advertising


Fortune cookies are an American invention, and are as American as baseball and apple pie. The history of fortune cookies is a little hard to pin down, but they were first invented about hundred years ago in California and there are conflicting stories about who is the true inventor. These cookies have stayed relatively the same for the past hundred years and are a popular part Asian American cuisine. But now those yummy wisdom filled treats have evolved and fortune cookies will never be the same again.   » Read more

Locally Advertising Your Service Company


One of the first things to focus on when you are trying to advertise for your local service company is to find your differentiation point. Too many companies go in for a standard ad or website that talk just about their services. For a local contracting firm we have been working with in the Northern Virginia area, we were able to find some key ingredients that will really drive traffic. All of his competitors websites mostly just talk about the services they do such as patio building, pool building, kitchen remodeling, etc. All that basic ideas like that lead to is a 5 page website that essentially says the same thing that your competitors do. When really giving it some thought we found that by creating a separate page for each of the manufacturers of materials that our client uses, it gave the website many more touch points for potential customers to explore. » Read more